Home / Mobile / Google launches Cameos, a video Q&A app aimed at celebs and public figures

Google launches Cameos, a video Q&A app aimed at celebs and public figures

Google has launched a brand new video-based Q&A app referred to as Cameos on the App Store, which permits individuals to reply questions on themselves, then share these solutions immediately on Google. The app is geared toward celebrities and different public figures, who are sometimes the topic of individuals’s Google searches. With the Cameos app, they’ll deal with followers’ questions in their very own voice, as a substitute of leaving the solutions as much as different web sites.

The characteristic is an extension of the corporate’s “Posts on Google” platform which has been slowly rolling out over the previous couple of years, giving some individuals and organizations the flexibility to publish directly to Google’s search result pages.

Initially, “Posts on Google” was open solely to a small variety of celebrities, sports activities groups and leagues, film studios and museums. But final 12 months, it expanded to local businesses who might then publish their occasions, services. This spring, it opened up to musicians. And it had been earlier experimenting with a characteristic that inserted celebs’ video answers into search, as properly.

Those invited to make use of the service have been capable of publish updates to Google which embrace textual content, pictures, video, GIFs, occasions, and hyperlinks to different websites. In a approach, it’s like Google’s model of Twitter – however with the aim of serving to internet searchers discover solutions to questions.

The new Cameos app is concentrated particularly on video posts.

As the App Store description explains: “Record video answers to the most asked questions on Google and then post them right to Google. Now, when people search for you, they’ll get answers directly from you.”

The app additionally permits celebrities utilizing Cameos to see the highest questions the web desires solutions to, to allow them to choose and select which of these they wish to reply. Their solutions, recorded with their iPhone’s digicam, might be printed on to Google search and within the Google app.

The service brings to thoughts Instagram’s new Q&A characteristic, launched this July. Via a Questions widget that’s added to an Instagram Story, customers can solicit questions from their followers. The recipient can then choose the questions they wish to reply to, and publish their replies publicly to their Instagram Story.

The characteristic change into so standard, so rapidly, that it started to dominate people’s Stories feed. There was even a bit of backlash.

Google’s Cameo video solutions could possibly be extra helpful, as they’d solely seem when that query was searched on Google. It would additionally give Google a social platform of kinds – a promote it has tried to compete in for years, and is now affected by failures like Orkut, Dodgeball, Latitude, Lively, Google Wave, Google Buzz, and naturally, Google+. At least with Posts, Google is specializing in what it does finest: Search.

Google confirmed the characteristic is a part of its earlier efforts round Posts on Google utilizing video. The Cameos app is a part of a pilot that makes it potential for celebrities and different outstanding figures to take part, a spokesperson stated.

The Cameos app description additionally notes that it’s going to add extra questions for celebs to reply regularly.

Access to make use of Cameos is just out there upon invitation. Those can obtain the iOS app to request entry.

Updated 8/9/18, 11:20 AM with Google remark

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